Foresight and sustainability are two disciplines that complement each other perfectly. Both focus on the future and adopt a long-term perspective. Today, we see companies bringing the future into the present, either by hiring professionals for new roles such as Chief Nature Officer or Future Generations Commissioner or even by appointing Nature to the Board. A notable example is Faith In Nature, the first company in the world to include Nature on its Board in 2022, giving Nature a vote in all decisions affecting it.

To address these trends and create long-term value, foresight can be an essential tool. Foresight is the discipline that studies and explores the future by identifying signals of change in the present, analyzing relevant trends, and developing scenarios and visions of the future. Foresight is not about prediction but about preparation. After all, who can truly know what the future holds?

By incorporating foresight methodology into strategic processes, companies can develop stronger sustainability strategies that mitigate risks associated with future uncertainties and leverage opportunities to create long-term value.

By attending this webinar, you will learn about:

  • Understanding Foresight: Foresight, rooted in military strategy, is now applied to business and sustainability. It focuses on preparing for multiple future scenarios rather than just linear projections;

  • Connection to Sustainability: Both foresight and sustainability require long-term thinking and strategies to address uncertainties and global challenges;

  • Importance of Perspective: Short-term thinking can hinder sustainable planning. Tools like Hofstede's dimensions help highlight cultural differences in long-term orientation and uncertainty tolerance;

  • Decision-Making Frameworks: Foresight tools like the "futures cone" assist in planning for alternative futures, enriching strategic decisions by combining insights from past, present, and potential future;

  • Future Literacy: Future literacy, as important as financial or digital literacy, is essential for adapting to and shaping the future, with organizations like UNESCO promoting it as a key skill;

  • Practical Applications: Foresight tools help individuals and organizations anticipate trends and prepare for various scenarios, requiring a shift toward proactive thinking;

  • Cultural and Personal Relevance: Understanding one's relationship with the future aids in decision-making and developing critical thinking, systems thinking, and anticipation skills to navigate uncertainty;

About the guest speaker

Diana Stafie is the founder of futureStation, a strategic consulting agency that helps organizations understand industry changes, identify new trends, foster innovation, and prepare for the future. Diana is a graduate of the Professional Foresight program at the University of Houston, USA, the Institute for the Future in the USA, and the Institute for Future Studies in Copenhagen.

In addition to her role as a foresight consultant, she actively participates in research projects and contributes to various think tanks focused on future-related topics.

Diana strongly believes that "there are no more rewards for predicting the future, but rewards now go to those who prepare for it." This philosophy underscores her commitment to helping organizations implement the strategic tools needed to thrive in a constantly changing world.

Devino membru

SustainAbility School este un program de educare dedicat exclusiv angajaților din organizațiile membre ale Ambasadei Sustenabilității în România prin programul Coaliția România Sustenabilă.

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